Our pledge for NHS Change Day…
Posted on
13/03/2013
in Comment
We will put the end user at the heart of everything we do.
Q: How is the reform plan for the NHS comparable to The Great Wall of China?
Posted on
04/03/2013
in Comment
A: Both are so large they are (allegedly) visible from space!
The importance of colour in branding
Posted on
04/01/2013
in Comment, Fun and Games
Thanks to a landmark ruling by the High Court, did you know that it’s now possible to copyright a colour so that it cannot be used by your competitors?
At last, recognition for speaking Bull-derdash
Four NHS organisations have finally achieved the recognition they deserve by each winning a prestigious ‘Golden Bull’ for gobbledygook at last week’s Plain English 2012 awards.
NHS Health Check campaign takes the Chequered Flag
Posted on
21/11/2012
in Recent work
The NHS Health Check is a national screening programme for all eligible people aged 40-74.
How GOSH gatecrashed The Games
Posted on
13/08/2012
in Comment
The London 2012 Olympics were protected by some of the most stringent advertising regulations in the history of sport. So how did one NHS Trust manage to slip through the net?
Anyone for Extreme Pogo-Sticking?
Posted on
20/07/2012
in Recent work
That’s the question being posed as part of the Buzz without Booze campaign we’re helping to launch across Southampton.
Clocking on at the NHS Creative production line
Posted on
18/04/2012
in Recent work
Fluorescent goody bag? CHECK. Sperm keyring? CHECK. Branded lip balm and earphone winder? CHECK. Very Berry and Kiwi Fruit flavoured condoms? CHECK… it’s fair to say this was not your average assembly line.
Don't leave it too late this Christmas!
Posted on
30/11/2011
It’s no good delivering your Christmas message at Easter.
Still no flying cars, but what about Augmented Reality in advertising?
Posted on
10/10/2011
in Comment
It’s 2015 and Marty McFly is attacked on the street by a hologram projection of a shark promoting the new film Jaws 19. As Marty walks away from the virtual shark attack, he quips: “I still think that shark looks fake.”